Business Web Practices
Wednesday Speaker Series
Location: Clark College, Foster Auditorium
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Fall 2017 Schedule
Business Web Practices Speaker Series
Week 1 / Wednesday, September 27
- Aaron Hockley: Photography & WordCamp Speaker
- A Passionate Intersection: Technology, Photography, and Social Media
Week 2 / Wednesday, October 4
- Peter Ramsing: Software Developer and Project Leader Veelo
- The Ongoing Adventures of a Front End Developer
Week 3 / Wednesday, October 11 (Starts at 4PM)
- Jane Croft: Quality Assurance Senior Analyst/Manager
- The Importance and Role of Quality Assurance in Software Development
- Callie Carroll: UX Researcher
- It’s Good to Speak Computer AND Human
Week 4 / Wednesday, October 18
- Dave Barcos: Founder – The Bridge Innovation Center
Week 5 / Wednesday, October 25
- Christine Watson: Project Manager, Formations Design Group, LLC
- Fellene Gaylord: Creative in Chief at Sirius Media LLC and Adjunct Professor at Clark College
- A Career Journey as Designer and Developer
https://www.youtube.com/watch?v=QK8WZoEm_fI&feature=youtu.beWeek 6 / Wednesday, November 1
- Cheryl Bledsoe: Technology & Accreditation Manager at Clackamas County Communications
- Ubiquity of Social Media and Social Media as a Social Service
Week 7 / Wednesday, November 8
- Jason Wright: Chief Operations Officer, Webfor
- Tips, Tricks, Tactics, and Technology in the Digital Marketing World (TTTTDMW)
Week 8 / Wednesday, November 15
- Dale Chumbley: Realtor and Social Media Pioneer, Real Living Real Estate
- Making Digital Marketing and Social Media Work for Real Estate
Week 9 / Monday, November 20
- Adriana Vela – MarketTecNexus, Founder
- “Trends, Technology, and Trajectories, Oh My! – Mind Mapping 2017-2050!”
Week 10 / Wednesday, November 29
- Eliza Greenwood: Freelance Digital Marketer, ESODAS, LLC
- Convergence: The Worlds of Digital Marketing and Accessibility
Week 11 / Wednesday, December 6
- Sophie Banner: Mission Marketer // Communications Specialist // Creative Strategist, City of Vancouver
Mission Marketer // Communications Specialist // Creative Strategist, City of Vancouver
Sophie Banner is the self-proclaimed fun director, but technically communications coordinator for the City of Vancouver.
At the City, Sophie manages all social media and internal communications – where she has supported the launch of the City’s new mobile app, live news broadcasts, an award winning campaign for the “World’s Best City Hall” and a more than 75 percent increase in social media followers in one year.
Sophie has worked as a storyteller and marketer for consumer brands such as Mattel’s Barbie doll, children’s focused non-profits and government fields for more than a decade. She graduated from Chapman University with a B.A. degree in Public Relations.
Software Quality Assurance Manager
With over 29 years’ experience in healthcare including 10 years in Quality Assurance, Jane Croft has a reputation of bringing order to chaos using her strong organizational, resource and project management skills on multiple complex projects and initiatives becoming among the best Quality Assurance leaders. For the past year, Jane has been responsible for establishing and managing a new QA Testing team of 10 members dedicated to executing testing on software production issues/defects. As an advocate for diversity and inclusion, Jane is the past Co-Chair of Anthem Disability Associate Resource Group and provided consultation with Clark Regional Emergency Service Agency (CRESA) in the past. In 2013, Jane was awarded as one of 10 National Employee of the Year by Career and disABLED Magazine for her outstanding achievement.
In her presentation, Jane will enlighten the audience how breaking the code impact Quality in software development covering sage advice, best practices of Information Technology testing and Software Development Life Cycle (SDLC) methodology and inclusion in QA.
When not working from home, Jane is a certifiable cat lady who eagerly looks forward to her next public speaking opportunity!
User Experience (UX) Researcher
Over twenty years ago I learned HTML. I kept learning. After having a successful career as a front-end web developer, I shifted my focus deliberately to the realm of usability and accessibility. I *love* it. You’ll know you’re in the right place when you get there.
After vowing never to go to college again I earned a MS in Human-Computer Interaction at the Georgia Institute of Technology in 2007. The stellar mentors and research opportunities there gave me more of the tools that I needed to become a practitioner of UX research, and I chose to build my experience with mobile devices, sensors, and assistive technology along the way. Since then I’ve performed the role of in-house User Experience Researcher and also worked in accessibility at such giants as Apple, Amazon, and Intel. I’ve led UX Research efforts, and have been embedded in teams large and small, acting as a liaison between the user and those building the technology.
I have over ten years of digital marketing agency experience and worked with some of the top minds and businesses in the industry including Tony Robbins, Crock Pot, Weedmaps, Rochester University, Rebound, PeaceHealth and many others. My background includes a range of skills from PHP development, to design, UX and conversion rate optimization. This experience has provided me with the knowledge and expertise necessary to consider myself one of the foremost thought leaders on digital strategy.
I’m a Clark College alum, with two degrees in Graphics Communications and Web Multimedia. When not at work, I produce independent and professional films, commercials, etc. I write, direct and edit most features. I give back too, by funding small local film projects with several Producer credits to my name. I always find time to hike the Columbia River Gorge, explore the Portland Metro area, play some disc golf with friends and bird watch.
Focusing on frontend development, I am experienced in working on legacy codebases and the role that code has in propelling, or hindering, business goals. As a maintainer of the largest grid framework for PostCSS, LostGrid, I also have had the privilege of working with and learning from amazing developers from all over the globe every single day.
Technology & Accreditation Manager at Clackamas County Communications
Cheryl Bledsoe is the Technology Manager for the Clackamas County 911. She is also the Executive Director of the Virtual Emergency Management Association (www.virtualema.org) which aims to build partnerships between emerging technical companies, emergency services and higher education. Cheryl first became familiar with social media as the Southwest Washington. She has been responsible for implementing local, regional and state social media footprints which have included policy development, website redesign and managing blogs, Facebook and Twitter communications. Her most notable accomplishments have included the development of Virtual Operation Support Teams (VOST) to monitor social media during incidents of national and international significance and her creation of 30 Days, 30 Ways which has been one of the largest online social media games running each September during National Preparedness Month since 2010. She speaks regularly at national conferences, consults with government agencies and provides training to diverse audiences. Despite her incredible resume, she is probably best known for accidentally creating the hashtag #CookingWithCheryl by burning hard-boiled eggs, marrying her geeky fingerpainting partner from kindergarten at the Church of Elvis and, despite believing she would never have children, has spawned two little humans that are the light of her life.
Creative in Chief at Sirius Media LLC
Adjunct Professor at Clark College
With years of award-winning design expertise in both web and print media, Fellene Gaylord offers the best of both worlds when it comes to communications. Her print design work has ranged from producing literally millions of maps for TriMet, to outreach materials for OHSU’s Center for Women’s Health, to a wide range of projects for clients including the Oregon Department of Transportation, Tualatin Hills Park and Recreation, the Cowlitz Tribe, the City of Vancouver, Washington Department of Transportation and Clark County, Washington.
Since 2009 Fellene has been enthusiastically building her business Sirius Media LLC, which builds affordable and effective small websites for small business, non-profits, and public agencies. She has now produced over 140 sites for clients using traditional html programming and WordPress. In 2015 she joined the faculty of Clark College in Vancouver, Washington as an
Adjunct Professor teaching Social Media and WordPress.
Fellene’s range of skills includes visual design, interaction design, social media, search engine optimization, photography, website development, cartography, and copywriting, with a focus on providing results that are usable, engaging and customer driven. She is the current Chair of CHIFOO – the Computer-Human Interaction Forum of Oregon and is an active member of
Connect to Success, a business networking group for women entrepreneurs in the Portland, Oregon area.
Freelance Digital Marketer
Eliza Greenwood is a freelance digital marketer and accessibility evangelist. This means she attends bleeding edge accessibility conferences, meeting developers and designers who are working on digital solutions that make the web accessible to people with disabilities, then working with clients to ensure accessible marketing. Eliza also examines social media use in this space, identifying opportunities for better accessibility and to keep a pulse on varying trends across channels. When not working from home or out meeting clients and nurturing relationships with talent, Eliza enjoys hiking and tracking real estate with her wife and friends.
Realtor and Social Media Pioneer, Real Living Real Estate
Dale Chumbley is a 2nd generation REALTOR® in Vancouver, Washington who has been selling real estate since 1994. He also spent 8 years working in the Clark County Department of Assessment & GIS in the Land Records Department. This experience gives Dale a knowledge and expertise that no other REALTOR® in Clark County, WA has. He was named by Inman News one of the 100 Most Influential Real Estate Leaders in the country. He is the founder of 365 Things To Do In Vancouver, WA on Facebook. In 2014 Dale served as his local Association’s President and was named REALTOR® of the Year. Dale was most recently named one of The Top 20 Social Influencers of Residential Real Estate 2016 by Swanepoel Power 200 nationally. Dale is recognized nationally for his mix of traditional real estate and technologically cutting edge marketing. In his spare time, Dale enjoys organizing interactive real estate education events, teaching others how to leverage social media to expand their online reach in a way that hopefully expands their face to face interactions, CrossFit, photography, musical theatre and sharing his city with anyone who will pay attention.
Dale has been seen on the stage at industry events such as Inman Connect New York and San Francisco, Inman Agent Reboots, REBarCamps across the country, Hawaii Association of REALTORS® Annual Conference, WA Association of REALTORS Leadership Conference, NAR MidYear and Annual Conference, CRS Sellabration, Florida YPN, RETSO, BuzzRE and BuzzRE Orange County. Non industry events such as #140Conf and Back Fence PDX.
Photographer, blogger, software guy. Founder of Photowebo. Founding organizer of WordCamp Portland.
Aaron Hockley is a photographer and writer with a background in technology. He frequently writes about various topics around the intersection of the photography industry and tech industry. Having founded WordCamp Portland, he’s also spoken at dozens of other blogging and online business events at the national, regional, and local level.
Project Manager, Formations Design Group, LLC
Christine Watson is a graduate of Clark’s Web Development AAT program where she performed and contributed in an outstanding way to every class, project or challenge she encountered in her time here as a student. She is now employed as a project manager at Formations Design Group, a local web development, and creative services company.
Dave Barcos has been a creative professional working in advertising and marketing for 25 years.
He has worked with major ad and design agencies during his career as both staff creative and freelance strategist. His work spans Print Advertising, Interactive Displays, Web Design, Video and even Augmented Reality. His clients range from Sports giants like Nike and Adidas to technology leaders like Microsoft and Intel to local startups. just beginning a journey towards massive growth.
In 2014 he formed The Startup Brand, a small boutique agency geared towards design and startup consulting. This company continues to help company’s build amazing brands and tackle design challenges.
His latest company, The Bridge Innovation Center, focuses on developing the startup community in Southwest Washington. It develops and hosts local events and programs to get early-stage founders the critical information and mentorship they need to take their business to the next stages.
Adriana has been at the forefront of nanotechnology since 2002 leveraging expertise in high-tech startups and Fortune 500 companies where she tracked technologies, directed multimillion-dollar initiatives, and brought dozens of products to market.
As an entrepreneur and advisor, she founded NanoTecNexus Inc in 2004, an award-winning industry association delivering market education, assessment, and strategic solutions for industry and research institutes. Under her leadership, NTN became a named sub-recipient of a $20M NIH Grant together with UCSD Moore’s Cancer Center and Medical School for the creation of the Center for Cancer Nanotechnology Excellence.
She later founded NanoTecNexus Learning Group, a non-profit to help inspire K-12 students to pursue STEM education and careers. Today, as MarketTecNexus, her research and consulting practice focuses on the convergence of technologies and trends to help companies with strategic planning and growth.